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Obvious

We believe that beauty is obvious and does not need an explanation. A perfume’s refinement is determined by a short and balanced design process. So, drawing inspiration from what nature has to offer, we have come up with elegant and modern fragrances.
For us, “luxury” means simplicity, elegance and respect. Like the classic jeans and white t-shirt, we advocate the importance of these essentials which stand out for their extreme quality.
Stripped of the superfluous, our products’ central features were preserved to give rise to formulations that are extremely respectful of the environment and of our bodies.
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There are 18 products.
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Obvious Discovery Set
16 x 1,5ml perfume samples: Un Bois, Un Musc, Une Fleur d'Oranger, Une Vanille, Une Rose, Un Patchouli, Un Poivre , Une Verveine, Une Figue, Un Oud, Une Pistache, Scoville by Obvious, Un Eté (Milk & Matcha), Frida's Thorns, Malfa Walls, Himalayan Spell
Frida's Thorns
A rose that evokes freedom and a complex faceted FeminityRich in love, pain and desire, a rose refusing to get trapped in the conventional role to which it is too often confined.
Himalayan Spell
The tutelary power of the world's largest mountainIt's from this famous Himalayan birch wood with warm and leathery notes, that we set out to tell the story: the sorrows and the joys of one of the last impassable frontiers in the heart of the Hindu Kush.
Malfa Walls
The small town of Malfa, located on the island of Salina, became famous since the works of Lampedusa and Visconti. The aeolian island, bordered by sea spray and winds, was the source of inspiration for ‘Malfa Walls’.
SCOVILLE
A bold heart of Piri Piri amour, the best-kept secret of the Shipibo Indians of Amazonia, quickly follows. Piri Piri amour, a sacred root used in wedding ceremonies to perfume the bride and groom, has a deep and spicy amber scent. Scoville by Obvious’ woody, vanilla base soothes the intense, excitable burn of this shamanic potion.
UNE PISTACHE
A smooth, creamy and opulent dessert Close your eyes and continue your journey to Persian lands, wandering through markets where orange blossoms and pistachios rub shoulders with the scent of marzipan.
UN ÉTÉ
This is the perfume of your memories, this is Un Été Body and soul heated and freed by the sun. This sacred interlude is: Un Été. Close your eyes and remember your last summer at the beach. Remember the wind in your hair, the sun on your skin, the sand heated by the sun, the salty smell of the sea…
Un Oud
“What doesn’t kill me makes me stronger.” I belong to the aristocracy of the forest. The Nietzsche quotation fits me very well. I am Aquilaria Crassna and when I am under attack, I secrete a mythic resin which makes me more precious than gold.
Noème Discovery Kit
Order a Discovery Set and get a R400 rebate off of your future Noeme fragrance purchase!You will receive a voucher code by email and with your order, valid for 3 months. Discover the fragrances of Maison Noème thanks to this assortment of 5 samples from our collection. This set contains: Divine Part (2ML) Kalahari (2ML) Atitlan (2ML) Abyss (2ML)...
Une Figue
“Feet in the water, head in the sun”. Inspired by the Corsican fig tree, this fragrance reveals a fruity, milky and iodized juice that will conquer the hearts of lovers of the island of beauty.
Une Vanille
A sensual greediness.Vanilla is a universal ingredient, the fruit of the wild orchid. We wanted to return to this exotic fruit, to this black pod that is happily opened to release its sensual sweetness. By moving away from the gourmet and very luscious vanilla, we restore its ancestral depth.
Une Rose
At dawn I was born baptized with dew.A surprisingly fresh rose bathed in the sunshine of Florida grapefruit and Mexican mandarin. Its freshness gives it a modernity never equaled and its spicy facet a delightful originality. It is fresh and virginal, spicy and sensual, but always captivating and luminous.