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Born in Paris in 1989 to a father of Romanian origins and a mother born on the border between Algeria and Morocco, David Benedek grew up in the world of perfume. His grandparents, exiled from Transylvania,
were among the first people authorized to distribute the big names in perfume, like Worth and Christian Dior, in 1950s Paris. They would go on to specialize in selling perfumes and luxury products to the foreign customers who would visit the French capital, and they opened their first shop in 1959 on the corner of Rue Royale and Rue Saint Honoré. The family expertise in perfumes has continued to grow over the years, passed down from father to son.
David studied economics and, in 2010, spent time living in both Beijing and New York to further his education. Back in France, he took up a place at the French Institute of Fashion in 2012, where he specialized in perfume and cosmetics. Over the course of more than a year, he learned to recognize the principal raw materials, as well as the fragrance families and their qualities, and perfected an understanding of the steps necessary for the creation of perfumes. Smelling, discovering, learning to recognize; during his time at Givaudan, he familiarized himself with the subtleties of perfumery. It was a passion that transformed, little by little, into a need: the need to make it his vocation. He decided to continue his education with the Cinquième Sens Institute, which helped him to develop his own olfactory universe.
Our fragrances are different because they are designed from the heart. Our library resembles that of a modern bookstore. We create our fragrances like a perfumery apothecary. Our writing is different because we seek the perfect balance. Our scents express themselves through singular olfactory facets. From the outset, the idea was to work around a main raw material in order to personify it, but also to transcribe aspirational characters. This initial idea then becomes the conductor of the singular olfactory facets that characterize each BDK Parfums fragrance. From each unique fragrance springs a personality, a way of being. As the most beautiful stories can only come from the most beautiful raw materials, BDK Parfums chooses to let them express themselves fully, with elegance, in each of its creations. That's why all the perfume concentrates we use are made in the Grasse region.
The French perfume industry and craftsmanship have an unparalleled expertise, of International renown. Choosing a manufacture entirely located in France was an evidence. It is capital to participate to the influence of our heritage and highlight its wealth and exception, to ensure the development of best quality products. Bottle, hood, label and box are all produced by French manufactures.
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