We introduced our first CLEAN fragrance in 2003 as the antithesis to over-complicated, over-powering designer scents flooding the market. We believed then, as we do now, that you wear your scent, it doesn't wear you. We sought to provide an every day alternative, a smell that settles on your skin naturally, to be worn as comfortably as a favorite sweater, with a feel as refreshing as a bright spring day or a cool crisp fall morning.
For over ten years we've been striving to deliver the pure, the contemporary, and the classic. We evoke life's best moments and simplest pleasures in everything we make. It's more than just a fragrance – we offer a fresh approach that is innately recognizable.